Tag Archives: Collaborative Projects

Creating a visual identity for a prototype food sharing project – a Made in Lambeth Event

On Saturday I collaborated in designing a visual identity for a prototype food sharing platform – a way of reducing food waste and helping food charities / organisations borough-wide – as part of a Made in Lambeth event.

You can read the notes I made about the day over on BrixtonBuzz, or see below for more info about the design process…

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Creating a visual identity for the Brixton Pound’s community lottery – a mini-Made In Lambeth event

I spent Saturday helping design a visual identity for a Brixton Pound (B£) project – a community lottery for Brixton – as part of a (mini) Made in Lambeth event.

You can read the notes I made about the day over on BrixtonBuzz.

For my part, I worked up the logo; we really liked the idea of using the B ‘squared’ in the logo as a way of expressing how the money could be ‘multiplied’ and the idea that a win (or a grant from the community fund) could be a building block, or a step up for whatever plans you have.

mini-Made in Lambeth event

We got excited about how the idea of the ‘block’ idea could be interpreted and developed; Connecting ‘blocks’ has a  playful feel – made us think of hopscotch (a way of using floor tiles to lead you to playing points?) and those sliding puzzle games (move the tiles to reveal a… ?).

Brixton Pound Community lottery branding ideas

It was a fun, social and really productive day – we got a lot done in around 6 hours! I look forward to seeing what happens next…

More info
mini-Made in Lambeth Community Fund brief
Made in Lambeth
Brixton Pound / B£


Drawing exercise: describe objects with your fingers!

Describing the qualities of an object without naming it

This is an exercise we did to really ‘look’ at, or pay close attention to, the shape, texture, quality, material, sound and smell of objects. Ideally this exercise is done with at least two people. In this instance we were nine, so I show an example of a list, a drawing and two objects that I made as a result.

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Collaborative sculpture & Oblique Strategies

Using a combination of the round-the-clock format (each person contributes for a set period of time – in our case, minutes!) on a series of projects and using prompts from Eno/Schmidt’s Oblique Strategies, we ended up with an unusual collection of pieces. What was useful about this experiment was it forced you to start without thinking too much, and eliminated anyone’s feelings of ‘preciousness’ about it. What was strange was noting the feelings of ownership (or lack thereof) of the work, but also you still got strong sensations of when it was ‘done’. However we still pretty much all ‘added to’ the constructions; not much taking away was done.

Xiao Fei Dyson’s kinetic drawing machines

I’d been experimenting with movement in one of my sculpture projects, so I was happy to see a ‘Kinetic Drawing Workshop’ come up as part of Jotta’s 3rd birthday celebrations. I’d seen Xiao Fei Dyson’s work at Kinetica earlier in the year too, so I signed up straight away. It took place in Newburgh St, London and was a tiny class so we got a lot of attention! Xiao Fei was a great teacher; full of enthusiasm and eager to pass on that he’d discovered from his working practise.

We’d been asked to bring some battery powered toys to take apart and use but in fact this was probably too ambitious to do in the time given. What was more fun (and effective) was just wiring up a little motor, a battery and a pen to make *really* simple drawing machines. These would change their line and movement quite radically with even the tiniest of adjustments to weight and balance, ie. using matchsticks and tape or gluing extra bits & pieces to the machines.

I was reminded (again!) that it’s generally more constructive to keep things super simple and use the restrictions to push against instead over complicating things and getting in a tangle of frustration.

Xiao Fei exhibited at Kinetica Artfair 2012; check out his blog with videos of some of his kinetic creations

jotta.com launched in February 2009 in partnership with the University of the Arts London to explore and facilitate collaboration in contemporary art and design.