Eloise launched her ethical / organic clothing range last week with a private view at the Hepsibah Gallery. Save for the fact I got stupidly lost getting there, it was worth it to see all the coats for real, even one of the weavers from Mull came down to see how the cloth had been used. I got to try on a de Beauvoir Short which I’d been coveting too :)
I didn’t build the website (Dave did), but did everything from the logo, the coats’ labels (I loved seeing them sewn into the lining!) the website design, invites, stationery etc
. This was a really fun project to work on, playing with all the typography and full stops! It was also a very interesting one – you can read more about setting up an ethical and organic business, clothing and fashion on Eloise’s blog.
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